ABOUT

Screen Shot 2014-07-06 at 12.43.34 AMAnnually presented by The Greater Huntington Park Area Chamber of Commerce as a salute to National Heritage Month, “Sabor De Mexico Lindo Downtown Festival” (Taste of Beautiful Mexico) features a wide variety of corporate exhibits, food, arts & crafts, petting zoo, two stages of live entertainment, free health fair, and amusement rides for all ages.

The family orientated Downtown Festival is free to the public and attracts over 120,000 people to its Special Festival-Celebration and presented on October 3, 4 & 5, 2014 – Pacific Blvd., between Florence Ave. to Randolph St.

“Sabor De Mexico Lindo – Downtown Festival” is prominently recognized today by the California State Board of Tourism as a major California Festival.  It is also prominently recognized by various media outlets of Television, Radio, Newspapers, Magazines and other major publications.

Event History & Overview

o First Event Presented in 1992 and Attracts over 100k in attendance, Saluting National Hispanic Heritage Month and the Culture of Mexico.

o 21 Years Later, the event attracts nearly half-million people throughout the Los Angeles County and San Bernandino County and other areas.

o Over 140 exhibit spaces showcasing Latin Artifacts, Foods from around the world, Retail Businesses Promotions, Live Entertainment, Amusement Rides, much more.

o Huntington Park Recognized as the Liveliest City for Great Events. 

Special Guests

Special Guestso Every Year, the Downtown Festival Recognizes a Special Guest/Celebrity as a Grand Marshal of the event.

o Each Guest is presented a Plaque from the Chamber of Commerce and a “Key To The City” by the Mayor and City Council.

o Some of the Guests Honored were: Actor/Director/Producer Edward James Olmos, Actress Carmen Salinas, TV Reporter Myrka Dellanos, Spanish Singer Ana Barbara, Actor Pablo Azar and many others. 

 

Demographics

Demographics-001o Ever year attracts nearly half-million people during its three-days.

o Five miles southeast from downtown Los Angeles.

o Averageattendeetravelswithin25-mile radius.

o Hours of the event are Friday: 5 pm-11pm, Saturday: 11am-11pm and Sunday: 10am- 10pm

o Nine-continuous downtown city-blocks on Pacific Blvd. from Florence Ave. to Randolph St., (equivalent to nearly 12 residential blocks)

o Surveys indicate attendees travel from counties of Ventura, San Diego, Riverside, Santa Barbara, Orange and Los Angeles.

Demographics-002oThe median age of the attendees is 22 years-old.

o Thirty-three percent (33%) of the Festival attendees are between the ages of 22 to 35.

o Forty-five percent (45%) of the attendees are between 36 to 55 years of age.

 

o The majority of the individuals attending is female.

o Average family of four members with a median household- income of $34,000.00. 

Piñata Contest

Every year, the Chamber of Commerce invites the area children of various elementary schools and parks and recreation programs to participate in the annual “Sabor De Mexico Lindo” Children’s Pinata Making Contest.  Children are eligible to win cash prizes and free passes to the amusement rides.

This year’s theme will be a salute to the State of Michoacan, Mexico.  Please click here for an official entry application.  Or please feel free to nominate your local school or park.

Thank You To The Participating Schools/Parks

For further details and information, please contact the Chamber of Commerce at (323) 585-1155 or email Xiomara@hpchamber1.com